How to choose the right domain name for your business

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Choosing a domain name is not as straightforward as one might think. If you do business online and know a bit about search engine optimization (SEO), then you’ve heard the importance of having relevant keywords for your niche in your domain name. I have been down this path a few times and I made some very important realizations. Here I will explain the process I follow, after spending a ridiculous amount of money buying and testing domain names for my businesses. Note that this is what works for me, if you have another approach, do let me know in the comments 🙂 Read More